Our Mission
At Gameday Thrones®, we believe every sports fan deserves the royal treatment. Whether you’re cheering from a windswept grandstand, a cold concrete step, or a school sports field, we’ve got your back (and your butt).
Our mission is simple - to make every seat the best seat in the house.
The Struggle Is Real! ;-)
Born from our own sideline struggles as sports-mad parents and passionate fans, we know the highs and lows of game day.
We’ve stood through nail-biting finishes, braved the weather, and travelled far and wide - only to be defeated by uncomfortable, icky seating. So, we set out to design a throne worthy of your game day commitment: lightweight, durable, water-resistant, eco-conscious, and oh-so-comfy.
Uniquely Australian
Our Gameday Thrones™ and Gameday Throwdowns™ are unique Aussie inventions - designed here at home, with a style and build you won’t find anywhere else.
While not every piece is manufactured in Australia, we’re proud to be a family-run local business that partners with other Australian businesses, creatives, and suppliers to keep things as homegrown as possible.
Bigger Than The Game
From day one, we also wanted Thrones to do more than make fans comfortable - we wanted them to make a difference. That’s why we’re proud supporters of the McGrath Foundation and the Black Dog Institute, with a portion of sales from selected products going directly to these organisations. It’s our way of ensuring comfort and wellbeing stretch beyond the stands and into the communities that need it most.
Game On!
We’re here for the mums, dads, grandparents, players, and die-hard fans who show up rain, hail, or shine. With bold design, premium materials, and a dash of fun, Gameday Thrones help you stay focused on the game, not your aching back.
Win, lose, or draw - we’ve always got your back(side).
Make every seat the best seat in the house.